Working notes from the team that places stories in Chinese media every week — how the outlets are structured, what editors reject, how to write a Chinese release, and how to get found on Baidu, Bing, Google and the AI assistants.
A release written for a US or European wire usually fails Chinese editorial review for reasons that have nothing to do with writing quality. Here are…
Treating Chinese media as one list is the most expensive mistake in a China PR campaign. The ecosystem has six distinct layers with different gatekeep…
Distribute your announcement today — guaranteed placement on top outlets.
